What you’d own
- lead digital integration of the lab network under the Oritain brand
- consolidate and migrate websites, SEO, tracking and tag management
- build calls to action, conversion paths and user journeys
- centralise the marketing backend in HubSpot and evolve AI workflows
- build enrichment waterfalls and intent-signal workflows for targeting
- structure data pipelines and own the lead scoring model
- design nurture journeys and manage outbound email deliverability
- automate reporting and partner on routing, documentation and adoption
From the posting
You’ll bring 5+ years’ experience in demand generation, growth engineering, marketing operations or performance and digital marketing, ideally in B2B. You’ll have hands-on ownership of HubSpot and Salesforce, experience with newer GTM tools such as Clay, Instantly or Smartlead, and practical experience using AI tools such as Claude to build workflows and automation.
See the full posting for context and requirements
This is a summary; check the source posting for complete, current requirements.